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Confirmed Speakers at the 15th EAPC Conference
George Lakoff, Hans-Georg Häusel, Ted Brader, Helene Jarmer, Marco Cacciotto, Ekaterina Egorova, Tom Edmonds, Ken Feltman, Susanne Glass, Sepp Hartinger, Thomas Hofer, Christoph Hofinger, Thorsten Hofmann, Bo Krogvig, Peter Kruse, Gerlinde Manz-Christ, Felipe Noguera, Günther Ogris, Necati Özkan, Alfred Pritz, John Aristotle Phillips, Marko Rakar, Volker Riegger, Jordi Segarra, Micah Sifry, Mehmet Ural, Daniel Urena EAPC Master Class: Bo Krogvig, Volker Riegger, Günther Ogris, Thomas Hofer, Felipe Noguera, Marko Rakar
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Prof. George Lakoff
George Lakoff is a best selling author ("Don't Think of an Elephant", "The Political Mind") and renowned researcher. His research covers the nature of human conceptual systems, the development of Cognitive Social Science, the implications of Cognitive Science for Philosophy, and neural foundations of conceptual systems and language. His work is a milestone in understanding human communication and therefore an essential tool for everybody involved in political campaigning.
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Dr. Hans-Georg Häusel
Author of the bestsellers „Think Limbic! – Die Macht des Unbewussten verstehen und nutzen für Motivation, Management und Marketing“ (2000/2003) and “Brain Script / Brain View – Warum Kunden kaufen“ (2004/2008) and „Neuromarketing“ (2007). Within the scope of marketing brain research and its transfer to questions of consumers´ behaviour, marketing and brand management he is seen as one of the leading experts. Among his advisory customers there are a lot of international manufacturers of branded goods, business groups as well as service companies and banks. With his fascinating and innovative approach, Dr. Häusel is a requested Keynote-Speaker on many national and international events. In the year 2008 he has been awarded by Unternehmen Erfolg® one of the 10 best speakers in the german speaking world.
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Ted Brader
Ted Brader is associate professor of political science and adjunct professor of communication studies at the University of Michigan, and at the Center for Political Studies in the Institute for Social Research. He is an expert in political psychology, political communication, public opinion, and elections. Funded in part by the National Science Foundation, he conducts scientific research on the role of emotion in politics, the effects of mass-mediated messages, and the development of partisanship in mass publics. His book, Campaigning for Hearts and Minds, explains how political ads influence voters by appealing to their emotions. Prof. Brader serves as associate principal investigator for the American National Election Studies and for TESS: Time-Sharing Experiments in the Social Sciences.
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Helene Jarmer
Helene Jarmer as a member of the National Council of Austria, is the third culturally Deaf person in world history to be elected to a national parliament (after Wilma Newhoudt-Druchen of South Africa who was elected to the South African Parliament in 1999, and Dimitra Arapoglou who was elected to the Greek Parliament in 2007). President of the Austrian Federation for Deaf People (ÖGLB). Head of the service center “ögs.barrierefrei” and the online portal “Gebärdenwelt.” She became deaf at the age of two as the result of an auto accident. Jarmer attended a school for hard-of-hearing students after having been categorized by physicians as being hard of hearing. This afforded her a better quality of education, since in those days the schools for the deaf in Austria were not in the best condition, due to the fact that none of them allowed sign language to be used for instructional purposes. She graduated as a mainstream student from the Technical High School in Vienna, Austria. Moreover she then attended and graduated from a teacher training program to be qualified to teach deaf and hard-of-hearing students at high schools (Hauptschule) and in schools for the deaf.
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Marco Cacciotto
Marco Cacciotto (41) is an expert in political marketing, public affairs and issues management. He has been a political consultant since 1994, one of the first in Italy, and gives strategic advice to parties, candidates, public administrations, interest groups and labor unions. He has adviced more than 40 campaigns at national and local level. He teaches “Political marketing and public affairs” at the Faculty of Political Sciences of the University of Milano and at Master Maspi of IULM University of Milan. General Secretary of Aicop (the Italian Association of Political and Public Affairs Consultants), he is founder of "Public - strategie per il consenso", network of professionals and firms specialized in public interest strategies, communication and research.
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Tom Edmonds
Tom Edmonds is a veteran Republican political media consultant and president of his own firm in the Washington, D.C. area. His firm has received over 100 national awards for its communications strategies on behalf of presidential, senatorial, congressional and gubernatorial candidates. Additionally, Campaigns & Elections Politics magazine has called Edmonds “the issue/advocacy guru” for his work on some of the largest issue/advocacy groups in the U.S. Currently, Tom is president of the International Association Political Consultants (IAPC). He is also a past president of the American Association of Political Consultants as well as a 2005 recipient of its prestigious Lifetime Achievement Award. In 1986, Tom was one of a small group of political consultants who lent their support to the creation of the Graduate School of Political Management at George Washington University in Washington, D.C. Tom is the author of two books on politics and public policy and has produced a number of documentaries including the official video biography of President Ronald Reagan.
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Ekaterina Egorova
Ekaterina Egorova, President, Professor (Ph.D. Political Science, Psychology), Vice-President of the Association of Political Centers (APCC, Russia), creator of the Russian concept of psychology of political leadership. Ekaterina Egorova is a member of International Public Relations Association.
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Ken Feltman
Feltman is a past president of IAPC. He is chairman of Radnor Inc., Washington, D.C., which has affiliations with political and legislative firms in several countries. Radnor advises foreign corporations on U.S. political and legislative issues and assists U.S. businesses in coordinating business objectives with legislative and political activity. Radnor works with over 25 of the largest employers in the world. Before founding Radnor in 1985, Feltman directed lobbying and political activities for the National Association of Manufacturers. He ran successful campaigns at the Congressional level and was involved in fundraising and campaign administration for several Senate and House members, including Everett Dirksen, Dick Cheney and Donald Rumsfeld.
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Dr. Susanne Glass is TV-Correspondent for the First German Channel, ARD, responsible for Austria and Southeastern Europe, based in the ARD-Studio Vienna. Among other aspects, she covered the wars and crises in Ex-Jugoslavia but as well as she follows politics in Austria since 10 years. Since 2006 she is President of the Foreign Press Association in Vienna. Moreover she is a Media Fellow of Rias-Berlin-Commission and Duke University/North Carolina. Susanne Glass received a PhD degree in Political Science and Economy. Before moving to Vienna and working for ARD-TV she wrote for the Süddeutsche Zeitung (1991-1994) and was an Radio-Editor, Moderator and Shift Supervisor (1994-1999), Politics and News Desk, for Bayerischer Rundfunk, Munich.
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Sepp Hartinger
Sepp Hartinger is a founding member of the EAPC and was the first president of the association from 1995 until 1998. He worked as a campaign manager for the Austrian Socialdemocrats for more than a decade before he founded his own advertising agency in 1983. When the communist system in Eastern Europe eroded in 1989, he helped to prepare the first democratic elections in the Czech Republic, Slovenia and Bulgaria. In the following years, the agency Hartinger Consulting also successfully expanded their corporate client base and became one of the leading creative agencies in Austria.
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Thomas Hofer
Thomas Hofer is managing partner at H&P Public Affairs, Vienna. He works as a political consultant and a lobbyist. Hofer received a PhD degree in communication science from the University of Vienna and a Master degree from the Graduate School of Political Management (GWU, Washington, D.C.). For seven years he worked as a political journalist for the leading Austrian news magazine “profil”. He published various books on campaign management in Austria and the US. Hofer is a frequent political commentator on Austrian news stations and teaches courses on campaign management and lobbying at two universities of applied science in Vienna.
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Christoph Hofinger
The present President of the EAPC, Christoph Hofinger, is managing partner and scientific director of SORA, one of Austria’s leading political research and consulting firms. Christoph Hofinger worked as a strategic advisor in numerous successful campaigns. He regularly calculates and presents election night forecasts in Austrian TV and has published about 50 articles and book contributions on elections and political campaigning. Christoph Hofinger has shared scientific and practical knowledge during various teaching assignments, e.g. at the University of Vienna and and at SoQua, a post-graduate training program for Social Scientists offered by SORA and two partners.
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Thorsten Hofmann
Dr. Thorsten Hofmann studied economics, psychology and management sciences and graduated from the German national academy for security policy. He worked for several national ministries in Germany and advised numerous members of the German government. As executive manager of the consultancy firm PRGS GmbH, Hofmann is one of the leading experts in political consulting and campaigning in Germany. On the academic level, Hofmann heads the department “Politics and Public Affairs” at the Quadriga University of Applied Sciences in Berlin. Moreover, he is academic director of the “Institute for Political & Crisis Management” at the Steinbeis University Berlin. Besides various publications, Hofmann is co-author of the standard work „Krisenkommunikation“ (crisis communication) published by UVK.
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Bo Krogvig
Mr. Krogvig served as director of information and campaigning in the Swedish Social Democratic party for 10 years from 1984 to 1994. Between 1994 and 1996, he was elected county council commissioner and served as a member of the government of the Stockholm province. Mr. Krogvig has served as political consultant in 36 countries on 5 continents. He has directly assisted more than twenty heads of state, prime ministers and leaders of opposition in strategy and communications. Between 1995 and 1997, he was the President of the IAPC.
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Prof. Dr. Peter Kruse
Prof. Dr. Peter Kruse is managing partner of nextpractice GmbH and Professor for general and organisational psychology at the University of Bremen (Germany). He developed computer-assisted tools for the use of collective intelligence in economy and association, based on his researches of processing complexity in intelligent networks. As a consultant and advisor he was nationaly and internationaly awarded. In the year 2004 the innovation award of SPD/AGS was given to Dr. Kruse because of his corporate achievement. The "Personalmagazin" has chosen him for the third time in a row as one of the "40 leading heads in the german human resources department".
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Dr. Gerlinde Manz-Christ
Gerlinde Manz-Christ is Head of Communications at the Government of the Principality of Liechtenstein since 2001, and has developed and implemented the new communications strategy for Liechtenstein. During her 15 years as career-diplomat, she served in Dakar, Tel Aviv, New York, and headed the Press and Information Department in the Ministry for Foreign Affairs in Vienna. Manz-Christ studied law, and English and Spanish, followed by post-graduate studies in Oslo, Vienna and Madrid. In 2008 she finished her Executive MBA at TU München with a master thesis on “Liechtenstein and the German Tax Affair”. Manz-Christ, Vice-President of the EAPC, has special know-how in Public Diplomacy and Strategic Communications.
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Felipe A. Noguera
Felipe A. Noguera, president of FNC, specializes in bringing global technology - plus his experience - to campaigns. Since 1982, he has acted as general consultant, strategist and pollster to over thirty presidential campaigns in twelve countries; as communications advisor to nine heads of state; and as advocacy strategist to corporations and business organizations throughout the region. He currently lectures on strategic thinking and communications research at various Universities, and has published papers and books on communications for campaigns, government and business; on game theory and political analysis. Vice-President of IAPC (International association of Political Consultants), and founding president of ALACOP (Asociación Latino Americana de Consultores Políticos), Felipe Noguera has been recognized by AAPC (The American Association) as "International Political Consultant of the Year" (2001), and for "Best International Public Affairs Campaign" (for Guatemala 2003 advocacy campaign against populism).
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Günther Ogris
Günther Ogris is managing partner and scientific director of SORA, one of Austria’s leading political research and consulting firms. Based in social and political research, SORA uses qualitative and quantitative methods together with complex data analysis as a base for strategic consulting. Günther Ogris was teaching social science data analysis on several universities, successfully working as manager in social research and as a political consultant, published on voting behaviour, political culture, democracy and other social science areas. Günther Ogris is head of the University Council of the Sigmund Freud University in Vienna. Furthermore he is consulting the City of Vienna and other governmental bodies in finding strategies against the spread of racism and xenophobia.
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Necati Özkan
NecatiÖzkan, President of Öykü Advertising Agency, Turkey NecatiÖzkan is the founder and president of Öykü Advertising Agency, a full service agency with offices in Istanbul and Ankara. He graduated from Military College and studied law at the Ankara University. He started his career as a political consultant in 1983, during general elections. He has served as a political consultant and as a campaign manager for the Social Democrats. He concentrated in developing the communication strategy, organizing the campaign task forces and understanding voters. He has also worked for several politicians and mayors and managed political campaigns in Turkey and North Cyprus. He is a lecturer in the Communication Faculty of Istanbul Maltepe University. Mr. Özkan has published numerous articles about political marketing and a book, titled "Election Winner Campaigns", that analyzes the successful political campaigns of Turkey and a second book, titled “Leadership Secrets of Obama”, that analyzes lessons of 2008 US Presidential campaigns. He has published EAPC’s “Election Time 04 and 05” as an editor of Turkish version. He is a member of IAA and IAPC and EAPC board member.
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John Aristotle Phillips
In 1977, John A. Phillips became known as the A-Bomb Kid while attending Princeton University as a junior undergraduate when he designed a nuclear weapon using publicly-available books and papers. Phillips published his story together with a co-author, David Michaelis, as Mushroom: The True Story of the A-Bomb Kid. In 1980 and 1982 he ran for the United States House of Representatives as a Democratic Party candidate in Connecticut's 4th congressional district. The experience he had gained during his campaigns obtaining the voter list from the state and using it for campaign purposes led him and his brother Dean to found Aristotle, Inc. in 1983, a non-partisan technology consulting firm for political campaigns which John Phillips has since led as the CEO. It specializes in enriching voter lists with personal data from other sources (such as income, gun ownership or church attendance) and data-mining, to assist with micro-targeting of specific voter groups; as of 2007, its database contained detailed information about ca. 175 million U.S. voters and it had about 100 employees. Aristotle has served every occupant of the White House since Ronald Reagan, and consults for several top political action committees.
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Alfred Pritz
Alfred Pritz, Ph.D in Psychopathology and Pedagogics, is a professor and founding rector at the Sigmund Freud University in Vienna. Since 1996, he is also the president of the World Council for Psychotherapy (WCP) and since 1991 General secretary of the European Association for Psychotherapy (EAP). From 1991 to 2001 he was the president of the Austrian Federation of Psychotherapy (ÖBVP). Dr. Alfred Pritz is a collaborator for the Austrian law for Psychotherapy and advisor in a number of European ministeries. He is well trained in several psychotherapeutic methods (client-centered psychotherapy, gestalt, psychoanalysis and grouptherapy). As an author and editor, Dr. Pritz published approximately 20 books on psychotherapy, including “Globalized psychotherapy”, Facultas, Vienna, Austria 2002 (in english) and “Dictionary of Psychotherapy”, Springer, 2000, Vienna (in German, 2010 in Spanish)
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Marko Rakar
Marko Rakar (1972) is Chief executive manager of the consulting company MRAK services ltd. Marko has a lifelong experience in working/writing for media as well as dealing with media. He combines his media knowledge with new technologies and was one of the earliest internet adopters in Croatia. He is a recognized lecturer and consultant the subjects of organisation, internet, new media as well as politics. He ran a number of races for national parties and independent candidates on both parliament and muncipal elections. Marko studied Philosophy and Information sciences, University of Zagreb, speaks english fluently and is regular collumnist and author to a number of blogs and web sites in Croatia and internationaly. Marko is a member of EAPC (Europan association of political consultants) and IAPC (International association of political consultants).
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Volker Riegger
Mr. Riegger is the founder and president of logos Holding AG, a consulting group specializing in business and communication strategies. He is a consultant to several German state and city governments, to the chancellery and the federal government as well as to major firms. Mr. Riegger was Campaign Manager for Chancellors Willy Brandt and Helmut Schmidt and for election campaigns to the European Parliament. He also worked as a Political Consultant in local and state campaigns in Germany, as well as in other European countries. He is a professor at the Berlin University of Arts for Communication Strategies and Intercultural Communication Management. He is past President of IAPC (International Association of Political Consultants) and of EAPC (European Association of Political Consultants).
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Jordi Segarra
Jordi Segarra is author and Publisher of the book “Yes YOU Can. Building the Perfect Candidate” (2009). He wons 4 Pollie Awards (best online campaign, best use of grassroots, best print&graphics and best direct mail), a Reed Award (best direct mail) and a Campaign&Elections Rising Star. He has served as a political strategist and media consultant for several parties and leaders throughout Europe and Latin America. He became the youngest campaign manager for a national party in Europe, during the 2005 Presidential Elections in Andorra (25 years old). In 2004 he and his business partner Àlex Terés founded their company ST!POLITICS (SEGARRATERES GROUP) in Andorra. Today it is one of the largest political communication groups in the international stage with offices in Andorra, Spain, Mexico and the United States. Jordi has managed campaigns and given strategic advise to candidates, presidents, ministers, senators, deputies, governors, mayors and ambassadors. With its emphasis on strategy, solid graphics and grassroots campaigning, SEGARRATERES has been involved in campaigns from Europe to Latin America and The United States, working for the Barack Obama campaign. SEGARRATERES also manages the strategy of the President of the biggest sports club in world, the FC Barcelona.
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Micah L. Sifry
Micah L. Sifry is co-founder and editor of the Personal Democracy Forum, a website and annual conference that covers the ways technology is changing politics and TechPresident.com, its award-winning group blog on how the American presidential candidates are using the web and how the web is using them. In addition to organizing the annual Personal Democracy Forum conference with his partner Andrew Rasiej, he consults on how political organizations, campaigns, non-profits and media entities can adapt to and thrive in a networked world. In June 2008, his latest book, Rebooting America, an anthology of writing on how the Internet and new technology can be used to reinvent American democracy, co-edited with Allison Fine, Andrew Rasiej and Josh Levy, was published. He is also an adjunct professor at the Political Science Department of the City University of New York/Graduate Center, where he teaches a course called “Writing Politics.”
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Mehmet Ural
Mehmet Ural is a Chairman of TÜSES (Turkish Social Economic Political Research Foundation), a social democrat think tank and Board member in various other non-profit organizations with similar objectives. He’s acting as a consultant to the metropolitan mayor of İzmir. Mr. Ural was a lecturer at the Istanbul University, Faculty of Economics and Istanbul University School of Advertising and Market Research. Mr. Ural was a founder partner and chairman of Yorum Publicis, an integrated communication group founded in 1981.Mehmet Ural was Board Member to the Turkish Advertising Association and presently member of Advising Board and now same to the Turkish Advertising Foundation to which he formerly was Chairman for many years. Mr. Ural had been acting as consultant and campaign manager to the Social Democratic Populist Party (SHP). Mehmet Ural is a board member of IAPC and a past president of EAPC.
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Daniel Ureña
Daniel Ureña is Country Manager of MAS Consulting Spain, a political consulting and public affairs firm with offices in USA, Mexico and Spain. He is the first Spanish consultant who receives the Rising Star Award and the Pollie Award. Mr. Ureña works as advisor of different political and business leaders and candidates. He has experience managing european, presidential, regional and local elections in Europe and Latin America. He is Professor of Political Communication and Campaing Management in Universidad Pontificia Comillas (ICADE) and in ESADE Business School. Since 2002, he is the director of the Political Campaigns International Seminars that George Washington University organizes in Spain every year. He often collaborates as analyst in the main Spanish media (TV, radio and press) and has participated as guest speaker in different events organized by universities and institutions from Spain, USA, Argentina, Mexico, Colombia and Brasil.
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